What’s a creative team without illustrated versions of themselves?
The Howard Gittis Student Center was in need of a social media rebrand. To replace their adorable, yet not age-appropriate owl character, I proposed vector characters of student workers. The characters are extremely versatile and relate better to our college-aged audience.
These characters are based off of my incredible team of graphic designers. Taking what I know and love about them, I wanted to gift them all with an artistic rendering how I see them through my eyes.
Each person’s skills brings a unique and appreciated perspective to our office. Each character is also fitted with separate Customizable limbs. I created a custom icon library with all different types of elements/accessories that is accessible by our graphic designers to create consistent designs throughout the center.